Lecturer in Public Relations

Faculty of Humanities & Social Sciences

Newcastle University, Newcastle upon Tyne, UK


  • Posted on: 25th May 2021
  • Salary: £30,942 - £49,553 per annum
  • REF: 5555
  • Closes: 01st January 1970
  • Contract Type: Permanent
  • Hours: Full Time

We are a world class research-intensive university. We deliver teaching and learning of the highest quality. We play a leading role in economic, social and cultural development of the North East of England. Attracting and retaining high-calibre people is fundamental to our continued success.

Salary: £30,942 – £49,553per annum

Closing Date:22 June2021

The Role

As part of the School of Arts and Cultures, Media, Culture, Heritage (MCH) at Newcastle has an outstanding record of teaching and research. In the last REF, 82% of research submitted was rated ‘world leading’ or ‘internationally excellent’. Staff teach and conduct research across the subject area. The subject supports such work through its interdisciplinary approach to teaching, which regularly achieves excellent feedback at the NSS.

Currently, there are around 523 undergraduate and 289 taught postgraduate (MA) students and approximately 44 PhD students in our subject area. MCH performs extremely well in all national indicators and league tables, both for teaching and research. You will contribute to maintaining this strong profile.

The subject area offers the following degree programmes that you would be expected to support: BA (Hons) Media, Communication and Cultural Studies, MA Media and Journalism, MA Media and Public Relations and MA International Multi-media Journalism. The team also supervises a number of PhD students.

You should have experience of teaching in Public Relations that will provide cutting edge innovations to our Media and Public Relations curricula. This should incorporate historical and present day contexts through knowledge of professional practices in promotional cultures. Teaching and research in this field should incorporate critical analyses of promotional cultures and/or other disciplines relevant to public relations.

Applicants must evidence a commitment to equality, diversity, inclusion, and widening participation in teaching, research, and university life.

This post is full timeon a permanent basis with an anticipated start date of September 2021. It is a Teaching and Scholarship post. More information about Teaching and Scholarship posts can be found here:

Teaching & Scholarship Role Profiles

Further information about MCH, our taught programmes and staff research, can be found at: http://www.ncl.ac.uk/sacs/mch/

Informal enquiries concerning the position can be made to Jonathan Ward, Deputy Head of MCH jonathan.ward@newcastle.ac.uk or Ramona Slusarczyk, Degree Programme Director for MA in Media and Public Relations ramona.slusarczyk2@newcastle.ac.uk

Key Accountabilities

  • A Lecturer in Public Relations will be responsible for teaching and supporting the continued development of our PGT courses in Media and Public Relations, as well as supporting the delivery of teaching on modules on our UG Media and Communications programmes.
  • Contributing to the curriculum development for postgraduate programmes in media and public relations
  • Contributing to existing MCH modules through lectures, seminars, workshops, tutorials, masterclasses, field trips and the supervision of Bachelor and Master’s students
  • Undertaking scholarship and practice activities at a level commensurate with a leading international university
  • Attract and supervise research postgraduates
  • Take on responsibility for administrative roles within Media, Culture, Heritage.

The Person (Essential)

Knowledge, Skills and Experience

  • Advanced knowledge and experience of the theory and practice of PR and communications internationally
  • Professional experience of working within the media and PR sector and working for, and with, public relations practitioners, ideally within an international context
  • The ability, knowledge and experience to expand the intellectual and critical study of public relations as an academic discipline relating to commercial, historical, cultural and political contexts
  • Experience of teaching in areas relevant but not limited to media, public relations, promotional cultures and corporate communication
  • Academic experience of teaching, scholarship and practices for public relations and communications to domestic and international students
  • Evidence of teaching which integrates PR theory and practice
  • Commitment to Continuing Professional Development
  • Demonstrable ability to contribute to and lead on the design, organisation and management of degree programmes
  • Demonstrable capacity to teach and engage in scholarship and practice activities in higher education
  • Familiarity with Virtual Learning Environments, for example Canvas
  • Experience of personal tutoring/pastoral care


  • Experience of teaching international and political PR as well as crisis management at UG and PG level,
  • Experience of postgraduate research supervision, or a willingness to supervise in future
  • Familiarity with the training curriculum used by the CIPR or any other PR institute
  • Evidence of engagement in existing national and/or international networks and professional bodies within media and public relations
  • Experience of co-ordinating student placements with national and international industry partners
  • A record of achievement in HE teaching administration

Attributes and Behaviour

We particularly welcome applications from established academics and experienced practitioners, with experience in multi/interdisciplinary academic environments, who would be keen to take advantage of the many opportunities for collaboration across disciplines at Newcastle University.

  • Ability to work enthusiastically and positively with domestic international students at undergraduate and postgraduate levels
  • A commitment to innovative teaching and ensuring student satisfaction across the Subject Area and School. This involves a willingness to teach and support teaching and scholarship across a broad range of subjects
  • Excellent communication and organisation skills, with a clear ability to meet deadlines
  • Excellent IT skills covering a range of commonly used software
  • The ability to work within a team, strong intercultural communication skills
  • Ability and willingness to develop innovative and effective teaching materials appealing to students from diverse backgrounds with the emphasis on curriculum internationalisation
  • Ability to contribute to the management and administration of degree programmes
  • Applicants must demonstrate (through formal or informal actions) a commitment to equality, diversity, inclusion and widening participation in their spheres of work


  • BA honours, an MA and a PhD degree in a relevant subject e.g. in Communications or Public Relations or a field related to the Media Culture Heritage subject area or equivalent research/professional experience in these fields
  • A willingness to study for an HE teaching qualification


  • HE teaching qualification

Newcastle University is committed to being a fully inclusive Global University which actively recruits, supports and retains staff from all sectors of society. We value diversity as well as celebrate, support and thrive on the contributions of all our employees and the communities they represent.We are proud to be an equal opportunities employer and encourage applications from everybody, regardless of race, sex, ethnicity, religion, nationality, sexual orientation, age, disability, gender identity, marital status/civil partnership, pregnancy and maternity, as well as being open to flexible working practices.

The University holds a silver Athena SWAN award in recognition of our good employment practices for the advancement of gender equality. The University also holds the HR Excellence in Research award for our work to support the career development of our researchers, and is a member of the Euraxess initiative supporting researchers in Europe.

Requisition ID: 5555

Employer Achievements:

company award